Reloads Card event

In Reload Card events, members deposit additional money on a loyalty program’s stored value card to earn the outcomes associated with the behavior.

Core restrictions

Reloads Cards events are constrained by the core restrictions listed below.

• Minimum Reload Amount

  Specifies the minimum dollar amount required in this transaction to earn the outcome. The default is one dollar.

  See Minimum Reloaded Amount for a detailed description.

• Total Number of Times

  Indicates how many times that members must complete an event before earning an outcome.

  See Total Number of Times for a detailed description.

Ancillary restrictions

The following ancillary restrictions further constrain Reloads Card events.

• Consecutive

• Frequency Cap

• Max Event Rate

• Qualifying Channels

• Qualifying Context

• Qualifying Day of the Week

• Qualifying Discount Code

• Qualifying Locations

• Qualifying Payment Types

• Qualifying Start and End Dates

• Qualifying Time of the Day

• Timeframe

Supported outcomes

The following outcomes are used with Reloads Card events:

• Offers

• Promo codes

• Points

• Triggered events

• Tags.

See Outcomes for more information.

Example

Your brand wants to promote the use of its loyalty card. You run a promotion where members earn a point reward each time that they reload their card with at least $100.